News

Elonex has announced the launch of Elonex Curve, a groundbreaking new mobile advertising platform that redefines what brands can achieve through experiential and mobile outdoor advertising.

Featuring a seamless 360-degree wrap-around LED display with curved edges, Elonex Curve has been designed to transform traditional DigiVan advertising into a truly immersive brand experience. Combining the flexibility and reach of mobile media with the visual impact of a landmark installation, Curve delivers unparalleled visibility and audience engagement wherever it appears.

Unlike conventional mobile advertising vehicles, Elonex Curve offers advertisers complete visibility from every angle, creating a striking visual presence that commands attention in even the busiest environments. Whether deployed at major sporting events, festivals, city centres, retail destinations, product launches or experiential activations, Curve turns advertising into an attraction.

The innovative design enables brands to create campaigns that not only capture attention but also generate conversation, social sharing and earned media value. In a world where consumers are increasingly difficult to engage, Curve provides advertisers with a unique opportunity to create memorable real-world experiences that extend far beyond the physical activation itself.

"Elonex Curve isn't just a mobile screen. It's a moving spectacle," said Darren Smith, CEO at Elonex. "We've taken everything that makes mobile media effective and combined it with a format that is impossible to ignore. Curve has been designed to help brands stand out, generate content, drive engagement and create unforgettable experiences that audiences actively want to photograph, film and share."

The launch of Elonex Curve represents the latest innovation from Elonex, continuing the company's long-standing commitment to pushing the boundaries of digital out-of-home advertising and experiential brand engagement.

As brands increasingly seek formats that deliver both physical impact and digital amplification, Elonex Curve offers a powerful new solution that combines mobility, flexibility and creativity in a single, attention-grabbing platform.

People don't simply pass by Elonex Curve. They stop, watch, photograph, film and share it, making it one of the most powerful and memorable ways for advertisers to connect with audiences in the real world.