2nd July 2026
In March we launched The Superpowers of Out of Home.
This industry promoting campaign, developed in conjunction with IPA Outdoor group members, sees creatives appearing on digital screens in relevant B2B locations across the country.
Designed to showcase the unique ability of OOH to build brands, drive search, conversation, attention and reach 98% of the UK audience.
Simple, bold creatives highlight why OOH remains an ‘unmissable’ medium using 5 key stats backed up by robust industry research.
The final creative in the series is OUT SIZE and it flags 'Out-of-Home can amplify your brand fame by 89%’ (Source: Rapport's Standing on the Shoulders of Giants 2)
To view the other creatives in the campaign click HERE