News

Outdo Media — formerly CP Media, Eye Airports and Adverta — has appointed Steve Auckland, a specialist in the media industry with a track record of driving business growth, as its new chairman.

Auckland takes over from Andrew Walker who established CP Media in 2010 and now becomes a non-executive director.

Auckland brings a wealth of experience in senior leadership gained in the media industry to his new role. He was previously managing director of Metro, CEO at the Evening Standard, Independent and i Media, Northcliffe Media/Local World, and managing director of Yorkshire Post Newspapers. He also holds a number of non-executive and advisory roles.

At Outdo Media, Auckland will support the senior management team in driving business growth and acquisitions in the outdoor advertising solutions market.

Auckland said: “I’m delighted to be joining Outdo at this exciting time.  Andrew Walker and CEO Mike Brennan have built a thriving business, and the talented team is now poised for further growth. My role is to facilitate and encourage further developments in a sector that holds huge potential.”

Outdo posted a record first half of 2025. Auckland’s appointment follows the group’s rebranding earlier this year to reflect its success and future growth ambitions.

The company has reported 20% year-on-year growth and is targeting £20m revenue by 2027.

CEO Mike Brennan said: “Our new branding as Outdo reflects the company we’ve become - dynamic, ambitious and national in scale. I am confident that Steve as chairman will bring a fresh perspective to our operations and help us achieve new heights.”

Outdo Media employs more than 70 people across the UK.  It partners with local authorities, airports and transport operators to deliver impactful outdoor advertising across 30,000 sites nationwide. Its portfolio ranges from roundabout and lamppost banners to bus, tram and airport advertising.